Microsoft Sway and Sharepoint logos

Be consistent. But consistent with what?

At UX Collective, Duncan Stephen writes about consistency in design. He points out that there’s a real danger in being too consistent, as it can make individual services within a large portfolio harder to distinguish.

But what were Microsoft thinking when they designed the icons for SharePoint and Sway?

Not only do they have the same letter, they also have the same colour. I am constantly getting these two icons confused. That is a big problem for me because I need to use SharePoint quite a lot at work, but I have wanted to use Sway precisely zero times.

Read more at uxdesign.cc/be-usable-not-consistent-not-uniform-9ac72374cf93

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