Umbrellas up, heads down – how to still get your message seen
East Asian agency Ogilvy Asia have created a campain to promote holidays to Hong Kong residents as they battle through the rainy season. I’m not sure how durable the water […]
Read moreTag: advert
Littering says a lot about you.
Do people litter because they’re lazy? Or a lowlife? Toronto has recently run a campaign using litter to spell out what kind of person make a mess of their […]
Read moreYou care, but do you care enough to do something about it?
A small London based charity The Pilion Trust have released a fundraising advert based on a social experiment testing the public’s opinion of poor people (contains swearing). Like […]
Read moreIf you are the product social media sells, how can you cut out the middle man?
For years people have been trying to educate users of social media sites such as Facebook and twitter with articles such as “Facebook: You’re Not the Customer, You’re […]
Read moreAdvertising an illusion
A new advert for Honda exploits many classic visual optical illusions very effectively. From mashable.com/2013/10/22/honda-uk-ad/
Read moreI didn’t have this dream
As a company how do you capitalise on national interest in a particular event? Not like this: (which has since been deleted and an apology posted in it’s […]
Read moreShorter films
“How come films are getting longer? YouTube seems to have allowed creatives to indulge their long form ambitions and make commercials that are 2 minutes long rather than […]
Read moreLong copy isnt back
The Asbury & Asbury blog recently had a great post about some long copy Apple adverts: Asbury & Asbury: Long copy isnt back. “Right now, it feels like more […]
Read moreYou wanted a beer, but is it Lionel Richie you’re looking for?
“It’s a fantastic use of one of the most recognizable songs in history… … and Lord only knows what it cost to install that chandelier and tune the […]
Read moreWhen two Spocks go to war…
“Mr. Spocks past and present face off in this ad for Audi. Zachary Quinto, who plays Spock in the latest Star Trek films, and Leonard Nimoy, who originated […]
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