Category: Communications
-
Present the story of data, not just data
Managing Partner and Vice President of Services at The Henderson Group, Terry Gault has posted a list of the 10 most common rookie presentation mistakes on the Prezi blog. Number five is “Data centric presentations: If your talk is focused on data rather than the vivid human story the data tells, you are in trouble.” When working…
-
Scoop the poop up
Monmouthshire County Council have a nice little twitter campaign launching for the weekend asking why don’t people scoop the poop up? #stpu It’s lead by some meme styled photos of dogs looking bewildered and laughing at their owners behaviour and is a good twist on dog mess from the pet’s perspective.
-
*Santa* is a concept, not an idea
Communications agency (or “brand language consultants” the URL of their about page reads) Quietroom have released a set of brand guidelines for *santa* just in time for Christmas: www.quietroom.co.uk/santa_brandbook/. As well as Santas values, promise and brand journey, you can also find out how to live the brand, who is occupying *Santa*’s space and the curve of…
-
John Lewis and John Lewis
The John Lewis Partnership hasn’t been fortunate enough to claim the @johnlewis twitter account, it was snapped up by another John Lewis from Blacksburg, Virginia. The co-operative had to settle for @johnlewisretail, but they didn’t cause a fuss, and @johnlewis has recently been given the title of “The most patient and polite man on twitter“. His…
-
Dear John (Lewis)
The John Lewis Partnership hasn’t been fortunate enough to claim the @johnlewis twitter account, it was snapped up in 2007 by another John Lewis from Blacksburg, Virginia.They had to settle for @johnlewisretail. But they didn’t cause a fuss, and @johnlewis has embraced his fellow John Lewis and has been given the title of The most patient…
-
Don’t just ‘do’ customer services on twitter, do it quickly.
Customers expect to be served by social media, and they expect that service to come quickly, according to research by Lithium Technologies. Fifty-three percent of consumers who expect a brand to respond to their Tweet want that response in less than an hour. When those consumers are tweeting complaints, that figure skyrockets to a whopping 72 percent.…
-
The airline safety video gets a double espresso.
Even if you have never been on a flight, I expect you know how the usual safety briefing and video goes. In an effort to actually attract flyers attention, Virgin America have given the concept a cold shower and slap round the face… [youtube]http://www.youtube.com/watch?v=DtyfiPIHsIg[/youtube] From cheezburger.com/55826433